[TIP] Selling direct from your website?

Published: Fri, 05/16/25

Updated: Fri, 05/16/25

Here's a conversion hack for ya... Hey, so while my volunteers are kindly beta testing my course, Reading the Market, I thought I'd share a little…

Copywriting for Authors: Course Update

Published: Thu, 05/08/25

Updated: Thu, 05/08/25

Beta testers needed. 👀 Hey, so I know it’s been forever since I last wrote to you. I’ve been fighting the kind of battles that no one sees. The head…

“The robots will kill us all.” James Blatch

Published: Fri, 07/12/24

The Business Side of Writing - Key takes from the SPS Live show Here’s part deu of my key takeaways from the SPS Live conference last month. This part…

SPS LIVE Conference 2024 Key Takeaways

Published: Mon, 07/08/24

“It's like pushing a boulder uphill with your face.” (Quick note: This email should have reached you sooner, but I got locked out of my email…

I have a history of saying the wrong thing...

Published: Fri, 06/21/24

And I'm worried it could get me banned! I have a history of saying the wrong thing at the wrong time (remember the funeral email?). I prefer to stay…

Bicycles and imposter syndrome

Published: Fri, 06/14/24

And a way to think differently I know, I know, I’ve not spoken to you in two weeks and then suddenly I’m all up in ya face with two emails in two…

"Blurbs are hard…" they say

Published: Thu, 06/13/24

Here's my hot-take “Blurbs are hard!” “I hate blurb writing” “How come I can write someone else’s book description, but not mine?” Comes the cry of…

“What are you actually selling?”

Published: Fri, 05/24/24

When I first started self-publishing and trying to market my book, one question that gnawed away at me was… What am I actually selling? Yes, it was a…

[TIP] The Power of One

Published: Fri, 05/17/24

Every second our brains are slammed with thousands of bits of information — mostly subconsciously. It’s thought our subconscious is processing roughly…

[TIP] Firing words into readers brains

Published: Fri, 05/10/24

Let’s face it, everyone’s busy… and easily distractible. We’re like salmon swimming against a constant surge of life admin... work deadlines... the…